The McCann Podgorica agency operates as part of Adriatic Advertising owned by Across Media Holding and employs more than 450 talented professionals. “Welcome to the universe of visionaries, innovation and dedication. A world of powerful ideas led by reason and driven by passion; where we constantly push the boundaries of the possible because creativity is a habit we don't change.

McCann agencies within Adriatic Advertising are part of the largest international network of agencies gathered within the McCann Worldgroup, founded in 1902, one of the largest agency networks in the world with a presence in over 180 cities, in more than 120 countries. McCann Worldgroup is owned by Interpublic Group of Companies (IPG), one of the world's largest multinational communications companies.

McCann agencies operating in the Adriatic region have received over 800 awards at domestic and international festivals, including two lions at the world's most important advertising festival "Cannes Lions".